Sales Acceleration Enablement
for B2B Entrepreneurs
We help committed B2B entrepreneurs sell more CHF 25’000-250’000 deals faster at lower customer acquisition costs…
…by hitting product-market-fit & scaling up sales faster without hiring expensive sales reps that fail to deliver.
Our 120+ B2B clients typically invest 3-5% of their annual revenues into working with us to grow by 100-400%…






Problem
CB Insights analysed 100+ high-impact startup failures.
These are the top 5 reasons why they failed.


No product-market-fit
Inability to identify & communicate an important & urgent problem

Running out of money
Failure to accelerate market traction & scale sales before running out of money

Incomplete team
Inability to fill talent gaps quickly. Most founders are technical…who knows sales?

Getting outcompeted
Failure to execute fast enough to establish yourself as a market leader

Flawed unit economics
Pricing and unit economics seem like “dark arts” but are crucial to get right
Are you struggling to...
- Validate new markets quickly without building expensive solutions upfront?
- Generate qualified leads with scalable outbound sales?
- Stop wasting your time with trial & error experiments, manual lead sourcing and more?
- Establish a scalable sales process that consistently works for everybody in the company ?
- Close profitable CHF 25'000-250'000 deals within 2-6 instead of 6-18 months?
- Make your Sales Stack work for you instead of the other way around?
- Attract and retain great sales people that are hands-on and generate 4-6x their salary in revenue?






Status Quo
Doing everything yourself is not scalable, hiring senior sales people from corporates rarely works.

Do it yourself
You try to do everything yourself by working 60-80h / week.
But you are juggling strategy, product, admin, hiring, fundraising and more.
Priceless

Hiring senior sales reps
You hire expensive senior sales professionals who are capable.
But they are rarely as hungry and hands-on as required.
CHF 150.000-300.000+ per year

Hiring junior sales reps
You hire affordable junior sales reps who are hungry and hands-on.
But they will struggle to accelerate growth quickly without enablement.
CHF 60.000-90.000 per year – each

Working with SalesPlaybook
You get the flexible, affordable, no bullshit Sales Acceleration Enablement you need
to grow annual revenues by 100-400%.
3-5% of your annual revenues
Solution
Get no bullshit sales coaching from experts

Get accountability and ask anything
Up to 12h per month of small group coaching + regular 1:1 sessions with Sales Masterminds that are a great fit for your stage, industry & sales challenges.

Get access to 20+ Sales Masterminds
Learn best practices, tools and processes from amazing sales people without hiring them full-time.

Actionable Insights & Templates
Learn B2B sales anytime, anywhere with access to 40+ How to guides incl. actionable templates you can use instantly that save you days of work and months of trial & error
Onboard und ramp new sales reps quicker and spend less time yourself training them by giving them access to our 24/7 self-learning Sales Acceleration platform and community.
Grow your revenues by 100-400%!
Your investment into your own success
Booster
0 -> 100k Annual Revenue / 2 users
12 months
Ask anything in up to 8h / month of small group coaching
Learn B2B sales anytime, anywhere on platform.thesalesplaybook.io
Get things done within hours instead of weeks with 40+ actionable “How to” guides
Accelerator
100k -> 1M Annual Revenue / 5 users
6 or 12 months
All of Booster +
Get access to some of Switzerland’s best B2B sales people
Get accountability and avoid trial & error in up to 3h 1:1 sessions / month
Get feedback on demand on your sales assets
Scaler
1M -> 10M Annual Revenue / 10 users
6 or 12 months
All of Accelerator +
Our sales experts craft sales assets such as your outbound sales messaging & more
We setup your sales engine with you
We train your sales reps in individual, hands-on sessions





SALES STARTER KIT
Free during COVID
We are committed to help B2B entrepreneurs during COVID-19 where we can.
This is why we offer this high-value content to you for free during the current crisis.