for B2B Startups
We help B2B startups hit Product-Market-Fit and scale up sales faster without hiring expensive sales reps.
No Tai Lopez-Dan Lok-Tony Robbins-YouTube-fluff-stuff.
Just hands-on, affordable, no bullshit, Swiss sales enablement.
“Startups that sell are
startups that scale.”
Sales is not a science or an art. It is a set of best practices built around psychology, data, experience and process.
90% of startups fail!
Your job as a founder is to grow and scale sales before running out of money.
Ideal Customer Checklist
You are struggling to
Doing everything yourself is not scalable, hiring senior sales guys almost never works out.
You try to do everything yourself.
But you are juggling strategy, product, admin, hiring, fundraising and more.
You hire an expensive (CHF 150-300k p.a.) senior sales person who is capable.
But (s)he is rarely as hungry and hands-on as required.
You hire an affordable (CHF 60-90k p.a.) junior sales guy who is hungry and hands-on.
But (s)he will struggle to accelerate growth quickly due to inexperience.
You get the flexible, affordable (CHF 500-5’000 per month), no bullshit sales enablement you need to succeed.
Get no bullshit sales coaching from experts
Personal onboarding & continuous access to a B2B startup sales expert
Insights on sales best practices, books, tools and processes.
Access to 30+ sales templates you can use instantly
First steps with us
Learn at your own pace on the SalesPlaybook Sales accelerator Platform
We provide our knowledge in a structured online version. Videos, contents, guidelines and best practices to improve your sales. Learn sales by using our platform!
- here are the answers.
You might have concerns. Let`s talk openly about them.
You definitely should. Once you can ready. But this will in Switzerland typically take you 6-9 months (2-3 months each for hiring, notice period and onboarding). Apart of the previously discussed challenges.
Unlike traditional expensive sales trainers, this provides you with entrepreneurial, affordable, no bullshit sales support.
- VS Traditional Sales Trainers: Get continuous expert support, actionable templates, insights and an entrepreneurial community – for 10k per year instead of a 2-3 days sales workshop
- VS Traditional Startup Coaches: Get actionable, productised, but still personal B2B sales insights instead of general startup wisdom
- VS YouTube & Co: Get expert access & support to tailor material and insights to your individual needs and keep you accountable instead of just content
Your investment is CHF <1’000 per month. Closing just +1 B2B deal within 6 months recovers that investment by 5-10x. We are confident enough to make that happen with you to to give you a 100% action-based money-back guarantee.
No. We focus on sales acceleration as described in the accelerator package so you can develop sales as a core competence yourself. Once you hit product-market-fit, we are however glad to point you to the right partners in Europe to get support on this.
If you are NOT into startup to solve a real problem, you put investors before customers and your exit strategy before revenue generation.
We know people buy from people.
Believe not (only) us, but our 50+ happy customers.
Your investment for success.
Weekly group coaching calls, small groups (<10)
Full access to platform.thesalesplaybook.io
30+ actionable sales templates
Everything from Sales Booster
Up to 4h of 1:1 sessions / month with B2B Startup Sales Masterminds
Deliverable review on demand
Everything from Sales Accelerator
Unlimited 1:1 working sessions
SDR + Negotiation Bootcamps